New Delhi, Dec 9 (IANS) Building on the roaring success of the inaugural edition of the Khelo India School Games, the Sports Ministry along with Star Sports has started the countdown to “Khelo India Youth Games, Maharashtra 2019” with the evocative “#5MinuteAur” campaign, it was announced on Sunday.
Scheduled to take place at Shree Shiv Chhatrapati Sports Complex in Pune from January 9-20 2019, Khelo India Youth Games, Maharashtra 2019 will see over 10,000 participants from 29 states and 7 Union Territories.
The upcoming season will be held across 18 sporting disciplines in the Under-17 and Under-21 age categories.
Commenting on the development, Sports Minister Rajyavardhan Singh Rathore said: “The success of Khelo India School Games is a testimony to the hunger and multitude of sporting talent in India. Buoyed by the terrific response for Khelo India School Games and with an aim to increase participation in sports across all age groups, we have not just added two sports this year but have also increased the age limit to allow even more enthusiasts to participate and flourish.
“The ‘5 minute aur’ campaign is a reflection of the immense strides we’ve made and the journey that lies in front of us to make India a truly sporting nation. We hope it will inspire India to work towards incorporating sports as a way of life,” he added.
The #5MinuteAur campaign created this year has a simple insight — we are all born with an inherent instinct to play, kids and adults alike.
The coverage of the upcoming season will include live telecast in five languages (Hindi, Tamil, Telugu, Kannada and English) and telecast of all 18 disciplines for both age groups.