HCL Technologies acquires CRM services provider PowerObjects

New Delhi, Oct 29 (IANS) IT services provider HCL Technologies on Thursday said that it has acquired Minneapolis-based PowerObjects – a leading North American provider of Microsoft Dynamics customer-relationship management (CRM).

“This will bolster HCL’s global applications business, which offers transformational programs and complex application management for a myriad of clients’ technology landscapes,” HCL Technologies said in a release

It justified the acquisition citing market research firm Gartner’s forecast that CRM will be a $36 billion worldwide market by 2017, and will grow faster than any other enterprise software category, as businesses look to build upon long-term customer relationships.

Also, within the CRM market, Microsoft Dynamics CRM outpaced market growth at 21.7 percent growth in 2014.

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