New Delhi, Feb 16 (ANI): LeEco’s Le 1s has achieved a milestone with a record order of 55,000 handsets within nine seconds of its third flash sale, which concluded today. The response to the silver Le1 s with 4, 23,000 pre-sale registrations was clearly very enthusiastic, and has proved to be as popular as the gold color version.
The internet technology giant LeEco, in less than 30 days of its India entry has successfully established itself as a significant player in the smartphone industry, creating several industry leading milestones.
It recorded 220,000 (2.2 lacs) total orders received within the shortest time of 31 seconds in the three flash sales. It also received an incredible number of 20,28,000 (20.2 lacs) registrations across the three flash sales.
LeEco’s international stature, superior products and lower-than industry BOM cost pricing have contributed immensely to creating these amazing records.
LeEco is on a blistering growth track and pursuing its goals in India with relentless focus and sharply defined strategies. It has successfully wooed the Indian consumers with their Superphones, which are clearly differentiated in terms of superior performance, technology and disruptive pricing.
Atul Jain, COO, Smart Electronics Business, LeEco India said “We believe that with this third highly successful outcome, LeEco has lived up to its global reputation of being a market disruptor and game changer. Le Max, the top-selling premium Superphone, which joins the sales in India for the first time, has proved to be a strong contender.”
“Le 1s, the all-time best seller and record breaker, disrupts the market and manifests the ‘LeEco phenomenon’. We are delighted with the huge vote of confidence that Indian consumers have given us and am confident that going forward we will continue to offer more exciting products, added Jain. (ANI)