New Delhi, June 10 (IANS) Music fans in the country have a reason to rejoice, as now they can even experience a live radio concert. It will bring renowned artistes like Shaan, Farhan Akhtar, Shankar-Ehsaan-Loy, Salim-Sulaiman, Ayushmann Khurrana and Sunidhi Chauhan on one platform.
Beginning from June 17, Radio City 91.1FM’s “Gig City” will feature six artistes performing over 12 weeks and provide live simulcasts of a series of concerts by the performers for the audience, read a statement.
It follows the concept “Aap Jahaan, Concert Wahaan”, a one-of-its-kind concert which goes wherever you are and where the biggest names in the music industry will mesmerise fans with their music.
Abraham Thomas, CEO – Radio City 91.1FM, said: “For the first time, experience the energy of a live concert wherever you are. Imagine hearing a Farhan Akhtar or a Shankar Mahadevan live, sitting on your couch at home! This is unleashing the power of radio from a passive background medium to an active-interactive engaging medium.”
Kartik Kalla, Executive Vice-President and Head – Programming, Marketing and AudaCITY, said that “this is different from regular radio programming playing uninterrupted music by the artistes that gives a live concert feel”.
“Gig City” will be aired across all Radio City markets.