Of nomenclature, entrepreneurship, and long weekends (IANS Books This Weekend)

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New Delhi, June 22 (IANS) In a culture overwhelmed by marketing, know about the struggles of the people of a town in renaming it; explore your entrepreneurial skills, navigate your way towards your own definition of success no matter matter what you are — a part-time PA with a blog or a nurse.

Learn how you can leave behind your nine to five job, change your life and achieve your grandest goals; and finally, flick through a witty story of love, family and difficult choices.

IANS bookshelf has all this on offer for the weekend.

1. Book: Apex Hides The Hurt; Author: Colson Whitehead; Publisher: Fleet; Price: Rs 599; Pages: 211

The town of Winthrop has decided it needs a new name. The resident software millionaire wants to call it New Prospera; the mayor wants to return to the original choice of the founding black settlers; and the town’s aristocracy sees no reason to change the name at all.

What they need, they realise, is a nomenclature consultant. And, it turns out, the consultant needs them. But in a culture overwhelmed by marketing, the name is everything and our hero’s efforts may result in not just a new name for the town but a new and subtler truth about it as well.

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2. Book: The Multi-Hyphen Method; Author: Emma Gannon; Publisher: Hachette; Price: Rs 399; Pages: 280

In “The Multi-Hyphen Method”, Gannon teaches us that it doesn’t matter if you’re a part-time PA with a blog, or a nurse who runs an online store in the evenings — whatever your ratio, whatever your mixture, we can all channel our own entrepreneurial spirit to live more fulfilled and financially healthy lives.

The internet and our phones mean we can work wherever, whenever and allows us to design our own working lives. Forget the outdated stigma of being a jack of all trades, because having many strings to your bow is essential to get ahead in the modern working world.

We all have the skills necessary to work less and create more, and “The Multi-Hyphen Method” is the source of inspiration you need to help you navigate your way towards your own definition of success.

3. Book: 5 Day Weekend; Authors: Nik Halik and Garrett B. Gunderson; Publisher: John Murray Learning; Price: Rs 399; Pages: 318

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You know there’s a better way to live your life. You want to stop living by other people’s rules. Now there’s a way. “5 Day Weekend” shows you how to build multiple streams of passive, gain independent income through property and by exploiting the business opportunities all around you, opening up your world to more and better choices.

Covering money and personal freedom, you will focus on ways to tighten your finances, increase your income, and develop passive investment strategies. Discover how to build regular, independent cash flow until it matches your standard of living, freeing you to live your life to the fullest.

You will find tools to support and realise your new goals, and read real life stories and cases giving examples and guidance.

This is your chance to leave behind your 9 to 5 job, change your life and achieve your grandest goals.

4. Book: The Bollywood Bride; Author: Sonali Dev; Publisher: Harper Collins; Price: Rs 299; Pages: 294

Ria Parkar is Bollywood’s favorite ice princess — beautiful, poised, and scandal-proof — until one impulsive act threatens to expose her destructive past. Traveling home to Chicago for her cousin’s wedding offers a chance to diffuse the coming media storm and find solace in family, food, and outsized celebrations that are like one of her vibrant movies come to life. But it also means confronting Vikram Jathar.

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Ria and Vikram spent childhood summers together, a world away from Ria’s exclusive boarding school in Mumbai. Their friendship grew seamlessly into love — until Ria made a shattering decision. As far as Vikram is concerned, Ria sold her soul for stardom and it’s taken him years to rebuild his life. But beneath his pent-up anger, their bond remains unchanged.

And now, among those who know her best, Ria may find the courage to face the secrets she’s been guarding for everyone else’s benefit–and a chance to stop acting and start living.

Rich with details of modern Indian-American life, here is a warm, sexy, and witty story of love, family, and the difficult choices that arise in the name of both.

–IANS

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