Brand engagement and customer connect through COVID-19
New Delhi, April 23 (IANSlife) Digital is the only way forward for brands old and new. To connect with customers, build a community and to...
brand
Apple most imitated brand for phishing attempts in Q1 2020
New Delhi, April 14 (IANS) Apple was the frequently targeted brand by cybercriminals in the first quarter this year for phishing attempts, soaring from seventh...
LG may launch 5G smartphone under new brand in May
Seoul, April 7 (IANS) LG Electronics is likely to launch a new 5G-enabled and cheaper smartphone under a new brand name next month. The smartphone...
Neighbourhood stores stocked better, brand loyalty a casualty
Chennai, April 4 (IANS) Neighbourhood grocery shops in Tamil Nadu have stocked up better to serve their customers as opposed to bigger retail chains, say...
COVID-19: South star and UNICEF brand ambassador Trisha issues advisory
Chennai, 20 March (IANS) Actor Trisha, a UNICEF brand ambassador, took to social media to share an advisory against the COVID-19 pandemic. In a video...
Brand worries about addiction while stranded in Australia
Los Angeles, March 20 (IANS) Comedian, author and political activist Russell Brand is finding it “increasingly impossible” to manage his addiction and mental health issues...
OnePlus unveils new visual identity, brand logo
New York, March 18 (IANS) Chinese smartphone maker OnePlus on Wednesday unveiled the companys refreshed visual identity, including an updated logo. The updates mark the...
Volkswagen brand to suspend production in Europe from Thursday
Berlin, March 18 (IANS) Automobile major Volkswagen Passenger Cars brand will gradually suspend production at its European plants from Thursday for two weeks due to...
JBL signs Sara Ali Khan as new brand ambassador
New Delhi, March 12 (IANSlife) Bollywood actress Sara Ali Khan has been roped in as the new brand ambassador of audio equipment maker JBL. The...
Amazon India’s most desired internet brand: Survey
New Delhi, March 8 (IANS) E-commerce major Amazon is the most desired internet brand in India, followed by Google, according to a TRA Research survey....
BharatPe onboards 11 Indian cricketers as brand ambassadors
New Delhi, March 4 (IANS) Payment app Bharatpe on Wednesday announced that it has onboarded 11 Indian national level cricket players as its Brand Ambassadors....
Retail real estate and brand building (Column: Behind Infra Lines)
A look at the numbers from the top two web retailers, Flipkart and Amazon, in India from last year’s 15-day festival period in October shows...
Sansung Mobile named India’s most desired brand: TRA
New Delhi, Feb 26 (IANS) Samsung Mobile is the most desired brand in India followed by Apple iPhone, according to a report released by TRA...
Realme ropes in Salman Khan as new brand ambassador
New Delhi, Feb 26 (IANS) Chinese smartphone maker Realme on Wednesday roped in Bollywood superstar Salman Khan as its brand ambassador. The actor will be...
Sindhu turns brand ambassador for anti-graft helpline
Amaravati, Feb 25 (IANS) Badminton world champion P.V. Sindhu has been appointed the brand ambassador for Andhra Pradesh government’s anti-graft helpline. The ace shuttler featured...
iQOO ropes in Virat Kohli as brand ambassador
New Delhi, Feb 19 (IANS) Premium Chinese handset maker iQOO, which recently announced its entry into India, on Wednesday roped in cricketer Virat Kohli as...
Brand Kejriwal: Makeover of an activist to astute leader
New Delhi, Feb 11 (IANS) Even as the Aam Aadmi Party (AAP) basked in the glory of its consecutive thumping victory on Tuesday, the spotlight...
Kareena Kapoor Khan the new face of women’s wear brand IMARA
New Delhi, Feb 11 (IANSlife) Youth-oriented fashion retailer, Universal Sportsbiz Pvt. Ltd. (USPL), has announced Bollywood fashionista Kareena Kapoor Khan as the new brand ambassador...
Facebook most affected brand for phishing attempts: Report
New Delhi, Feb 7 (IANS) Cybercriminals imitated Facebook the most for phishing attempts in their attempts to steal individuals’ personal information or payment credentials during...
JSW Steel ropes in Rishabh Pant as brand ambassador
New Delhi, Feb 5 (IANS) JSW Steel, Indias premier steel producer, has signed Indian cricketer Rishabh Pant as its brand ambassador to promote its steel...